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Leisure food bags: What are the basic requirements of food packaging design?
For food products, the packaging design of snack bags is very important. It can directly attract consumers' attention, increase sales, and if the packaging design is good, satisfactory promotion can also be achieved. So, what are the requirements for food packaging design?
For food, Snack food bag packaging design is very important. It can directly attract consumers' attention, increase sales. In addition, if the packaging design is good, satisfactory promotion can also be obtained. So, what are the requirements for food packaging design?
1. The shape of the snack food bag packaging should conform to the characteristics of the product
Modeling is the outer packaging of the product, giving a good impression. Therefore, we should choose the size and shape according to the characteristics of the product. The more beautiful the packaging, the easier it is to attract people. Of course, it must conform to the characteristics of the product, and we cannot blindly pursue gorgeousness and distortion, which will leave a bad impression on customers.
2. Requirements for food packaging patterns
The pattern refers to the picture where the product's trademark, graphics, and text are combined. The pattern should be beautiful and generous, correct and appropriate.
3. Trademark requirements for packaging design
A trademark is a symbol and a logo for a company's products. Trademarks can also involve the rule of law and art, so trademarks must be used correctly.
4. Snack food bag Graphic requirements for packaging design
There are generally two types of graphics: one is a physical graphic, expressed in the form of photography, and also in the form of painting. Physical objects are generally a true presentation of the product, allowing consumers to see the physical object, think of the product, and have the idea of purchasing. Decorative graphics are drawn according to imagination.
5. Colorful packaging requirements
Color is used to beautify and highlight the product. Color packaging should connect the entire picture and color.
6. Snack food bag text packaging
Words are used to express emotions, and conveying thoughts is a symbol. The text should be written in detail, such as the manufacturer, company address, product description, all in order to give a detailed description of the product.
7. Selection of packaging materials
Snack food bag Packaging design is very important. Whether it is domestic food or imported food, whether it is Chinese or English, it must be clearly introduced. Packaging should be selected according to the type of food. For example, children's food should be cute, and elderly food should be easy to understand. The choice of packaging materials needs to be environmentally friendly, because environmentally friendly materials can be accepted by consumers, and the appearance is also more beautiful.
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